Sol

Tom Bennet

Product manager and frontend engineer in London, working on growth at Synthesia. Before that I was at Lightyear, Wise, and Builtvisible. I also run a website about carnivorous plants.


Work

  • Synthesia

    –now
    • Senior Product Manager, Growth

    Mobile experience, top-of-funnel SEO flows, product trials before sign-up, and developer onboarding for the Interactive Avatars API.

  • Lightyear

    –
    • Product Lead, Discovery
    • Product Manager, SEO

    SEO, the CMS, and the public website (6x organic traffic, 1 to 8 languages), then referrals and in-app AI features.

  • Wise

    –
    • Product Manager, Marketing Platform
    • Senior SEO Specialist

    Attribution, CRM data, and growth measurement for the marketing platform. Also bought and integrated an SEO affiliate site.

  • Builtvisible

    –
    • Head of Product Development
    • Senior SEO Consultant
    • SEO Consultant

    SEO consulting for international clients, then on the leadership team building the agency’s analytics practice.


Projects

  • Tom's Carnivores

    Guides and tools for growing carnivorous plants, built and grown since 2017.


Writing

  1. An agent harness for PMs
  2. Chrome prerendering is weird
  3. Lessons from an AI-assisted migration to Astro
  4. Identifying Nepenthes species with AI
  5. Hello world